UK Global Screen Fund International Distribution Festival Launch Support
Supporting the festival launch of UK films in order to enhance their promotion, reach and value internationally.
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The International Distribution strand aims to grow exports and global demand for UK independent film by supporting the UK film industry to achieve measurable results which would not have been achievable without UKGSF support, including increasing:
the number and value of international sales of UK independent film;
international audiences for UK independent film
commercial returns for UK screen companies, rights holders and financiers
Having considered the most efficient way to achieve the above aims, the BFI considers it appropriate to streamline two of the previous forms of support by amalgamating and consolidating the festival and market launch support offered via the International Distribution funding strand in 2021-2022, and the support offered via the National Lottery-funded Film Export Fund.
This type of festival launch support will continue to be offered going forward under the Festival Launch Support scheme which will be operated under the International Distribution strand of the UK Global Screen Fund.
The International Distribution strand of the UK Global Screen Fund will therefore make three forms of support available:
Film Sales Support — awarded to a UK sales agent presenting a UK film to international buyers at international markets with the aim of securing international distribution deals
Festival Launch Support — awarded to either the UK producer or UK sales agent of a UK film, to support the launch of the film at an agreed film festival with the aim of increasing the film’s profile and sales
Prints & Advertising (P&A) Support — awarded to either the UK producer or UK sales agent of a UK film, to contribute towards the P&A costs of a grouping of international distributors, with the aim of increasing the film’s circulation, audience size and Box Office potential
Festival Launch Support funding aims to help UK sales agents or UK producers to maximise the festival selection of a UK film through supporting enhanced publicity and/or marketing activity, as well as assisting with the technical and logistical costs involved with a high profile festival appearance. This funding offers support to applicants who can clearly demonstrate how they will utilise a festival premiere to enhance the promotion, reach and value of a UK film internationally.